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Accurate customer database customer list customer relationship Keep Self Improvement Timely Traffic Tactics

Keeping an accurate and timely customer list is the best way to track your results easier with your customer database. Updating and reusing your customer list is crucial for your long term marketing strategy, as I said in the previous post, they’ll buy from you once and they will buy from you again as long as they had a good experience from their previous purchase from you.

You need to put yourself in the eyes of your customer, Your business should be run and operated as you would expect it to be if you were a customer.

1. Constantly look for ways to improve and the treatment of your customers, because they will reciprocate and respond to you through the most important vote of all. Their Sales DOLLAR… CHING CHING!

1. Don’t accept MEDIOCRITY in any phase of your business. Especially in your customer relations and your sales effort in particular.

Those two functions form the basis of all if not every company that are successful. It also separate from boys to men.

Begin a Continual Communication With Your Customers

For those who have a small amount quantity of customers should immediately begin a Continual communication with their customers on a regular basis so that they’re a trusted friend and become an authority on their specific niche market.

First things to do after customers first purchase is to send a letter via an autoresponder or snail mail them where you:

1. Thank and applaud them for the purchase.

2. Resell the value of your company and your product.

3. Comfort and reassure them of the them purchasing your product or service whatever the transaction maybe.

This automatically programs your customer to repurchase, revisit or rethink in terms of dealing with you.

You can possibly make your customers an offer of either an additional product or service they can purchase. If you want to, you can offer to up-sell them to a deluxe package. A great example of this is Mike Filsaime’s Butterfly Marketing Manuscript where once you buy the ebook, you automatically get taken to One Time Offer of buying the Butterfly Marketing Package, if you chose to say no, he down sells you to the download of the scripts instead. You see, Mike has a 100% guarantee in his products.

My next post will be on Reinforcing Buyer’s Buyer Decisions and One Time Offers - Up-selling Immediately After the Initial Sale.

Let me know what you think of the article by commenting under the article.

To your Success,

Carlo Selorio

Popularity: 17% [?]

best interest business buy again clients customer list customer relationship customers Greatest Asset Internet Marketing List Building Self Improvement

First and foremost, when building a business either online or offline the main reason in increasing income is by acquiring and building your paying customers list and prospects.

I have already put together a Guide to Write a Successful Newsletter that you can follow and put into action in your business.

Your best prospects are your existing customers. If you’ve been putting all your effort to acquiring new customers, stop and divert some of your resources into reselling, upselling, cross-selling to those same customers. You can put together package ideals inserts, regular mailing of special offers, either via snail mail or to my more preferred third party autorespoder like aweber, 1shoppingcart, getresponse(If you already started building your list through this method). I can’t stress enough that you need to stay in touch with those customers and get them used to buying from you.

First of all, your customer relationship are your most prized asset you can have. If you haven’t realized already, I like to build rapport to by including some of my personal updates about my life. Sometimes your customers like to have human contact just so they know that they are not communicating to a robot.

Here are 5 ways to secure customer relationships :

1. Keeping in touch - whether it be by telephone, mail or in person, all customers and clients want to feel special and that you take special interest in seeing their needs and wants.

2. Giving your customers the best deal and guarantees that you can possibly get away with. As long as your ethical with your dealings with your clients.

3. Having a preferred pricing - Let your existing clients in on your best deals first before you let everyone else know. Give them the opportunity to buy from you first before you actually release your products to the public.

4. Providing post-purchase reassurance - Each time your customers buys from you, make your you touch base with them a week after they purchase or received your product. You wouldn’t want your customers to think that you forgot about them as soon as you sold them your products. You can either call them or have it programmed in your autorespoder on how they are going with their new purchase. This gives you that post-purchase reassurance that they made the right choice.

5. Building rapport and trust. Be as honest as you can be with you customer list is crucial to your business. As I said before, if your ethical to people they will trust buying from you.

It is crucial to not take your customers for granted and make sure that you care about having their business is your best interest. If you have a solid customer list, you’ve got a solid customer base. Work those customers you already have and focus on servicing them. They’ve bought from you once and if they had a great experience from you. They will buy again.

Have a great week everyone… I’ll be posting more about your Customers and making the most of your customer list this week so make sure you look out for it.

To your Success,

Carlo Selorio

Popularity: 25% [?]

Audio Best customer relationship Free Resources Internet Marketing MP3 streaming audio Traffic Tactics video

Hi All,

OK Here’s the third part of the of the Free Resources Online I’ve been providing….

Best Free Resources, Part 3 — Creating Audio And Video

Audio

Digital download services might be big news today, but the model of Mp3 downloads has been around for quite a few years. Digital downloads, most frequently offered in the fashionable Mp3 format, have speedily become a preference of many music fans due to the Mp3’s ease of transfer and lower cost. Digital audio players are continually improving.

In brief, this is the process that leads to successful audie: There are software that convert the music, or other audio such as voice, to a small digital file. This is usually a WAV conversion to Mp3, which uses a codec like Mp3 or WMA (Windows Media). Today, Mp3 is no longer the solitary game in town, and when it comes down to compressing your audio for storage on your PC, there are many codecs to be had, such as Advanced Audio Coding or Windows Media Audio. Both of these new options are “perceptual coding schemes.” As with the Mp3, they throw away the audio information that they deem to be as least important to the quality of the sound.

Since CD-based Mp3 players have been around awhile, prices have fallen significantly, even on high quality units. There are sound recorder programs designed to perform directly with your sound card — so, you can record almost near-perfect quality audio from your sound card.

Stats show that at least 30% of surfers are “auditory,” and therefore, if you do not have audio on your site, then you are losing out on quite a bit of traffic. Streaming audio gives credibility to your Web site. It has never been more simple — or FUN! — to create streaming audio for your Web site. Most in the Internet Marketing groups will agree that streaming audio on your Web site will help to increase your sales. For Internet marketers, selling products on the Web, streaming audio can increase your conversion rates as well. For Newsletter marketing: Sending your newsletter with streaming audio on it and with links coming back to your Web page, is a good way to increase your conversion rates.

Adding streaming audio to your personal site makes a lot of sense and can be a whole lot of fun. To place streaming audio on your site, as well as find a wealth of information, voiceover professionals, hosting, tools, and more, visit Google and use keywords in these topic areas. The amount of information is simply astounding.

Be careful to not overload your Web site with audio. If you have a lot of audio buttons to choose from, most visitors will choose NONE. However, when you simply have a couple of audio buttons on your site, this encourages folks to listen to your message. A single audio button, done right, can be very powerful, and is usually enough to communicate your point. Speaking of “your point”…

HAVE a point! This maybe sounds obvious, but many ambitious marketers place audio on their Web site only because they CAN, and for no other discernible reason. Nobody will care about how technical or alluring your audio is, if it doesn’t portray much of a point, related to your offerings, which is why the visitor is there in the first place! Have a specific purpose and reason pertaining to your products, for using audio.

Video

Shooting and editing has been revolutionized by the onset of Digital Video. Music video production companies or freelancers, for instance, specialize in the writing of treatments for music videos, coverage of live shows, video editing, and developing video for the Internet. They also, of course, produce the actual videos. A good rule of thumb for not only professionals, but novices and Marketers wishing to place video online, is to plan out your intention and theme for your event and then get your final video production to echo your theme.

What problem does your video need to get to the bottom of? These days, the necessity for return on investment is crucial. For your special event, create a video with an emotional angle which will set the mood and tone.

Characteristically, here are the stages: the pre-production stage, the production stage, and the post-production stage. The stages necessary to generate a video will vary, depending on style and content.

Digital cameras are revolutionizing the perception of business, and new business lines of attack are being developed. Recent emergence of truly portable digital video players and the beginning of video-on-demand via the Internet have recently arrived. Now, because of widespread availability of high-speed Internet access, inexpensive desktop video editing is available to anyone who is interested!

You are in great company! When Google “speaks,” people listen! What is Google up to? The giant SE is increasingly ramping up an item that will unquestionably become the Web’s premiere “vending” machine for videos. We suggest you navigate over to Google, click on “Video” and dream up ways to utilize this in your online ventures!

Now that I’ve completed the Free Resources 3 part article series, Make sure you take action right away.

Take Care and God Bless.

To your Success,

Carlo Selorio

Popularity: 3% [?]