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Accurate customer database customer list customer relationship Keep Self Improvement Timely Traffic Tactics

Keeping an accurate and timely customer list is the best way to track your results easier with your customer database. Updating and reusing your customer list is crucial for your long term marketing strategy, as I said in the previous post, they’ll buy from you once and they will buy from you again as long as they had a good experience from their previous purchase from you.

You need to put yourself in the eyes of your customer, Your business should be run and operated as you would expect it to be if you were a customer.

1. Constantly look for ways to improve and the treatment of your customers, because they will reciprocate and respond to you through the most important vote of all. Their Sales DOLLAR… CHING CHING!

1. Don’t accept MEDIOCRITY in any phase of your business. Especially in your customer relations and your sales effort in particular.

Those two functions form the basis of all if not every company that are successful. It also separate from boys to men.

Begin a Continual Communication With Your Customers

For those who have a small amount quantity of customers should immediately begin a Continual communication with their customers on a regular basis so that they’re a trusted friend and become an authority on their specific niche market.

First things to do after customers first purchase is to send a letter via an autoresponder or snail mail them where you:

1. Thank and applaud them for the purchase.

2. Resell the value of your company and your product.

3. Comfort and reassure them of the them purchasing your product or service whatever the transaction maybe.

This automatically programs your customer to repurchase, revisit or rethink in terms of dealing with you.

You can possibly make your customers an offer of either an additional product or service they can purchase. If you want to, you can offer to up-sell them to a deluxe package. A great example of this is Mike Filsaime’s Butterfly Marketing Manuscript where once you buy the ebook, you automatically get taken to One Time Offer of buying the Butterfly Marketing Package, if you chose to say no, he down sells you to the download of the scripts instead. You see, Mike has a 100% guarantee in his products.

My next post will be on Reinforcing Buyer’s Buyer Decisions and One Time Offers - Up-selling Immediately After the Initial Sale.

Let me know what you think of the article by commenting under the article.

To your Success,

Carlo Selorio

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